Xoxoday, leading software as a service (SaaS) company that provides platforms for businesses to run rewards, incentives, and loyalty programs across Africa, walked away with two prestigious laurels at the maiden Africa Loyalty Awards.
The company emerged as the Best Loyalty Enablement Technology Vendor of the Year in Africa and Best Loyalty Rules Engine Technology Vendor of the Year.
The African Loyalty Awards, supported by the African Loyalty Association, were created to honour excellence and innovation in loyalty across East, West, Central, and Southern Africa.
The two awards were in recognition of how Xoxoday’s ubiquitous loyalty scheme platform, which is turning loyalty rewards into meaningful stakeholder engagements.
Judges at the event commented that “Xoxoday has turned loyalty strategy into fast, scalable engagement.”
Being recognised in two categories at the very first ceremony, Xoxoday said “this means everything to us.”
Commending on why they do what they do, the company noted that Africa’s brands deserve loyalty infrastructure built for the pace and ambition of the market – No-code journeys – Multi-channel delivery – Enterprise scale – Eight weeks to live – Cloud or on-premise, and more
“That’s what we built Loyalife for and now Africa knows it,” Vice President for East Africa at Xoxoday, Roshaan Kulpoo stated.
On the back of its one-stop-shop loyalty rewards infrastructure, Xoxoday helps companies to motivate and engage employees, customers, and partners by giving them rewards (like gift cards, perks, bonuses, etc.).
The following are what Xoxoday does:
- Builds tools that let companies send rewards & incentives (gift cards, experiences, cash-like payouts)
- Engage employees (recognition, surveys, perks, workplace programs)
- Motivate sales teams (commissions, gamification, leaderboards)
- Run customer loyalty programs (points, cashback, promotions) and
- Incentivize partners or channels (distributors, resellers, etc.)
All of the services Xoxoday provides are managed through its all-in-one platform instead of doing it manually and in a fragmented mannner.
How companies use Xoxoday’s platformÂ
- HR teams use it to reward employees for performance or milestones
- Marketing teams use it to give incentives for referrals, surveys, or campaigns
- Sales teams use it to track commissions and motivate reps and
- Product teams use it to offer cashback, coupons, or loyalty points
Key products (main tools)
* Empuls → employee engagement & recognition
* Plum → global rewards marketplace (millions of reward options)
* Compass → sales incentives & commission management
* Loyalife → customer loyalty programs
* Loopr → promotions and offers platform
Big picture
Xoxoday’s says its goal is to help companies drive behavior—like better performance, higher sales, or customer retention—by using rewards and incentives as motivation tools.
You can check our website www.xoxoday.com
