Ivory Coast is positioning itself as a pioneer of the responsible digital era in West Africa with the deployment of an ambitious communications strategy.
Spearheaded by Communication and Digital Economy Minister Amadou Coulibaly, the initiative aims to revolutionize the way citizens interact and use social networks.
Entitled “Responsabilité Numérique 225”, the strategy aims to promote the responsible and ethical use of social networks among citizens, while focusing on education, raising – awareness and encouraging innovation.
This ground-breaking initiative positions the country as a forerunner in digital awareness and education in West Africa.
The communication strategy of the Ministry of Communication and Digital Economy is based on several phases, including :
Education and Awareness, with workshops, seminars and training courses to be organized across the country to educate citizens on the importance of responsible use of social networks.
Skill Building with training programs to enhance users’ skills in creating responsible content and using digital tools.
Community Involvement, with the creation of an online platform and the organization of events to encourage the exchange of knowledge and the sharing of best practices in the use of social networks.
Innovation and Creativity, with the creation of a support fund for start-ups and initiatives that contribute to the positive and responsible use of social networks.
And finally, the evaluation and continuous improvement phases, based on an integrated evaluation process to measure the effectiveness of the strategy and make ongoing improvements.
This pioneering project in Ivory Coast is an example of leadership in the region, and positions the country as a model in promoting responsible and constructive use of social networks.
