The global tablet market revenue is projected to drop by 4 percent year on year to $54.9 billion in 2023 and by a another 2 percent down to $53.7 billion by 2024.
The projected drop in 2024 which will be a third-year decline according to CasinosEnLigne.com, is a continuation of the trend that started two years ago and has seen global spending on all IT devices, including PCs, tablets, and mobile phones, slump by a massive $122bn, falling from $807bn to an expected $685bn in 2023.
And while smartphone, laptop, and desktop PC sales revenues are set to recover this year slowly, the tablet segment keeps trailing behind recovery.
Tablet sales are way down across the world, and even the largest tech giants can`t fight this trend. After surging in the early stages of the COVID-19 pandemic, global tablet demand has dropped to far less impressive numbers in the past year, and IDC data confirms that.
IN Q1 2023, global tablet shipments plunged by a huge 19percent year-over-year, falling from 38 million shipped units to 30.7 million. Although all the largest players in the market witnessed a double-digit sales drop, Amazon definitely suffered the most brutal hit, with a massive 62 percent sales drop in this period.
The Statista Market Insights showed that global tablet shipments dropped to pre-pandemic levels, causing the annual sales revenue to plunge by a massive $6bn in just three years. The average revenue per capita has also significantly declined, falling from $7.93 to $6.93 in this period.
After three consecutive years of decline, the entire market is forecasted to show the first signs of recovery in 2025, butrevenues will remain below 2020-2021 levels. Statista expects the full recovery to show in 2028 when the entire market will hit $59.9bn in revenue.
Although the average tablet price is expected to drop by 6 percent in 2023, global tablet shipments will remain below the figures seen in the past few years. In 2021, when global tablet sales were at their peak, 187.9 million units were shipped worldwide. Last year, this figure dropped by percent to 172.9 million.
Although Statista expects global tablet shipments to increase by a modest 1.7% and hit around 175.8 million in 2023 and 2024, this still represents almost a 13 million drop in just three years.
By 2028, when the entire market is expected to recover fully, global sales volume will hit 191.5 million units, only 3.6 million more than in 2021.
