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WhatsApp Business is changes rates for messages to reduce marketing spam

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WhatsApp Business is changing its per-conversation rates for businesses—a conversation is a 24-hour thread between sellers and users. The company is reducing rates for...

WhatsApp Business crosses 200m monthly users, introduces personalized messages feature

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Meta has announced that WhatsApp Business, its app designed specifically for small businesses, has crossed the mark of 200 million monthly active users —...

WhatsApp opens its API for businesses

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WhatsApp has launched a new developer tool, WhatsApp Cloud API, to help all businesses integrate WhatsApp business into their backend. The WhatsApp Business API has...

WhatsApp Now Delivers Close to 100 Billion Messages Every Day –...

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WhatsApp now delivers close to 100 billion messages every day, CEO Mark Zuckerberg shared during the latest quarterly earnings call. WhatsApp had crossed the...

Facebook to start charging for WhatsApp Business services

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Facebook said Thursday it will start charging companies for some its WhatsApp Business chat services. WhatsApp Business allows small and medium businesses to chat with customers, provide...
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